You’ve invested time, thought, and often a significant budget into designing and building your new website. Before launch, there’s plenty to think about: Does the site clearly say what you want it to say? Are the images presenting your business at its best? Is the call to action clear and compelling? And that’s just…
First posted by Duncan Todd – Freelance Creative Artworker – on Linkedin Because someone has to. I’ve seen it all—from total apathy to Artworking 101. Plenty of companies have artwork departments. Are they valued or is it a case of having them there just because? The pay’s lower. The pressure’s higher. And when something goes…
Unless you’ve been living under a rock (or blissfully offline), you’ll have noticed that AI has absolutely barged its way into marketing. And content marketers are riding that wave hard. AI is pumping out blog posts, social captions, emails, and even full websites at a ridiculous pace. Faster than most of us can knock back a…
There’s a lot of chat right now about websites being “dead” as a marketing channel.Why bother with a business website, people say, when you can just do everything on social media? We don’t buy it. And here’s why. Social media is great… right up until it isn’t. You can pour your time, energy, and creativity…